A lightweight conditioning spray that hydrates detangles and fights frizz for up to 72 hours while repairing split ends and protecting against heat damage.
A fast-acting rinse-out mask that doubles as a leave-in treatment clinically proven to strengthen hair reduce breakage and prevent future damage.
A lightweight dry finishing spray that absorbs dirty and oil while creating instant volume and perfectly-imperfect texture.
A gently hydrating sulfate-free conditioner refill that adds lightweight hydration nourishes and softens hair.
A hyaluronic acid-infused overnight hair treatment mask that boosts moisture for 72 hours and results in hair that is 3x more hydrated by morning.
Infused with hyaluronic acid and squalane this hydrating shampoo refill gently cleanses and drenches hair with 3x more hydration and long-lasting moisture.
A refill shampoo that meets all your blonde silver and gray needs by toning brassy hues strengthening hydrating and delivering 7x more repair.
A 60-second treatment that softens and hydrates hair for a silky smooth finish.
A bond repair shampoo that is clinically proven to repair and strengthen damaged strands caused by everyday stressors heat and chemical treatments.
A versatile multitasking styling foam for the perfect bouncy blowout touchable curl definition or a textured lived-in look.
A leave-in soft lotion for heatless styling that provides 24-hour frizz reduction for an effortless air-dried finish.
A demi-matte sculpting pomade to provide buildable control texture and definition for flexible styling.
An ultra-rich hydrating hair mask that is packed with vitamins and nutrients to moisturise soften and smooth.
Instantly defy frizz and treat your tresses to soft touchable hold with our best selling styling cream. Enhance your natural texture with the staying power of Chia and Linseed Extracts while adding lush shine thanks to hydrating Moringa Seed Oil. Perfect for no-heat styles diffuser curls natural...
The only inside-out leave-in hair repair treatment that both reverses and fights future damage reinforces hair’s strength and reduces breakage with the highest concentration of 100% bio-identical Alpha Keratin 60ku®.
A weightless humidity-halting spray with ingredients that help protect hair from UV damage and stop frizz in its tracks for 72 hours of heat-safe silky-smooth strands. Frizz Block Smoothing Spray creates an impenetrable veil of humidity-blocking frizz-stopping moisture-locking mist that protects...
A 100% drug-free botanical-based regimen that fuels fatigued follicles nourishes the scalp and thickens each hair. Virtue® Flourish®’s three-step system includes the Shampoo for Thinning Hair Conditioner for Thinning Hair and drug-free Density Booster. This regimen is ideal for mild to moderate...
A hair wax that gives a flexible hold for styles that retain shape without stiffness and leaves hair with a matte finish so hair is not overly shiny or glossy. It improves hair texture for healthier stronger-looking locks.
A lightweight mist that gives serious support to styles providing ultra long-lasting results without stickiness stiffness or crunch. Nourishing ingredients combat frizz and flyaways.
A heat-activated weightless cream that smoothes and seals strands to achieve a salon-worthy finish. It is laboratory-proven to protect hair from frizz and humidity so blowdrys stay soft swishable and in shape. It provides heat UV and humidity protection.
